"Ian Somerhalder Sparks Chaos: Are Hawking Supplements and ‘Vampire Diaries’ Rings the New Recipe for Fame or Folly?"
Added on September 24, 2026 inFree CelebrityNews
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In a surprising twist that’ll surely make you raise an eyebrow, Ian Somerhalder—yes, the charming vampire that had us all swooning as Damon Salvatore—is diving into the business world with a new hair supplement line. You might be wondering if his latest venture aligns with the stars in a way that guides him back to the spotlight, or if it’s just a strategic way to cash in on the lingering nostalgia from “The Vampire Diaries.” Drawing mixed reactions from fans, Somerhalder’s announcement about his supplement, aptly named “HAIR,” and limited-edition daylight rings has sparked quite the chatter. Some fans express skepticism, questioning if their beloved star is just leveraging his former fame, while others are excited to support. Meanwhile, as we navigate the cosmic vibes of this week, it’s intriguing to think about what the universe has in store for those who once reigned on our TV screens. Curious about what’s really going on behind Somerhalder’s latest moves? Let’s dive in!
Ian Somerhalder took to social media to announce a hair supplement line and limited-edition “Vampire Diaries” daylight rings, drawing mixed reactions from fans.
Some questioned whether the former actor was relying on longtime fans to support his latest ventures. Earlier this year, Somerhalder also opened up about why he quit acting following the cancellation of his Netflix series “V Wars.”
Ian Somerhalder has made headlines for his latest business venture. The “Vampire Diaries” actor, who played Damon Salvatore on the series, took to Instagram to announce a supplement called “HAIR.” He said it was “designed to support thicker, healthier hair and hair growth from within.”
Somerhalder said the pills, apparently created in collaboration with The Absorption Company, contain “clinically studied ingredients” and are designed for fast absorption. Images of him promoting the supplements soon drew a strong reaction from fans.
The retired actor also launched limited-edition “Vampire Diaries” daylight rings, modeled on the fictional jewelry that allowed his character and other vampires to walk in the sun. He said he would personally sign every collector box ordered.
While some fans commended Somerhalder for the venture, others criticized what they saw as a financially motivated move.
One Reddit user said there was something “weird about actors who blew up through a CW or YA show” and later began “relying on the last standing die-hard fans who still dream of meeting them.”
Someone else wrote, “Maybe my standards for shills are too high, but I think your hair should look nice if you’re gonna be selling hair supplements.”
A third person added, “He looks rough here. Is he shilling supplements/vitamins, too? I guess their Twilight and Vampire Diaries money is drying up.”
Somerhalder and his wife have pursued several business ventures since he left Hollywood in 2019 and moved to a California farm.
On a July 9 episode of the “Haley on the Go” podcast, the 47-year-old shared what he called the “really honest, kind of controversial” reason he quit acting. He recalled how the cancellation of his Netflix series “V Wars” affected him.
“I wanted to do V Wars because it was me, not as a vampire; it was me as a scientist,” he said, per PEOPLE. “[We] shot the show, moved my whole family to Northern Ontario. Worked really hard on this thing for almost a year, and the show that got turned in wasn’t even watchable.”
“I said to the studio, I don’t want to put my name on this. I’ll give you the money back — I’ll give you millions of dollars. And they were like, ‘What? What are you talking about?’” he continued.
Somerhalder said he and his producing partner, James Gibb, sought creative control of the show “to fix it,” but Netflix would not give them more money.
They went on to raise $6 million and spent long hours filming. Somerhalder said the exhaustion landed him “in the hospital.”
He described “V Wars” as a “hit” when it premiered in December 2019, but said it was canceled anyway.
“The execs were fighting, and someone quietly canceled the show. And the powers that be at Netflix were like, ‘It’s unfortunate. Yes, it shouldn’t have happened. We can’t go back, because it would set a precedent that would be terrible, so the show is done,” he said.
The experience convinced him it was time to leave acting. He said he did not want to keep creating something “for this executive who had issues in high school, so they want to exert power now, [to cancel it].”
The “Lost” alum said his move away from acting coincided with a major financial setback that left him and his wife in an “eight-figure hole.”
In a conversation with E! News, Somerhalder attributed the “financial upheaval” to a business he said he didn’t build properly.
“I retired from acting seven years ago,” he told the outlet. “I left an insanely lucrative career in television after financial upheaval from building a business that I didn’t build properly.”
He said fraud worsened the situation, but he and Nikki Reed climbed out of debt by selling much of what they owned.
“Eight figures is a hard hole to climb out of. But Nikki [Reed] and I did it. You know, she really negotiated us out of this deal, but we sold houses, paintings, cars, watches, everything,” he said.
“I should’ve been retiring off of one of the biggest TV shows in the world [instead of] starting companies that were not gonna pay me possibly ever,” the actor added.
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