Jessie James Decker admitted that she doesn’t “typically walk around Nashville in a swimsuit” this week, although she couldn’t help but joke that now “felt like a good time to start.” Adding to the pile of swimsuit posts that have landed on her Instagram this month, the 36-year-old flaunted her bombshell body in swimsuit mode, with the whole thing promoting her Kittenish x Cupshe collab. Modeling a one-piece from her latest clothing collection, Jessie sizzled during an outdoor shoot, where she removed her robe for a show-stopping view of her figure.

Scroll for the video. Strutting around by a massive billboard, Jessie swathed her curves at first, keeping cozy in a light-colored robe with a belted waist.

Hinting at what was to come thanks to a huge photo of her swimsuit-clad on the billboard, Jessie delivered her striptease facing away from the lens, posing with her back to the camera as she wore tan high heels.

Undoing her robe and eventually turning around, Jessie wowed fans in a tight black swimsuit, modeling the same plunging one-piece seen on the billboard behind her. The mom of four told her followers: “I don’t typically walk around Nashville in a swimsuit dropping my robe in front of a billboard, but this felt like a good time to start lol.” The post has attracted over 33,000 likes, including a celebrity like from actress Jamie Lynn Spears.

Jessie had chosen Yeezy founder Kanye West‘s “Flashing Lights” track to accompany her video, something that one fan picked up on. Raising an eyebrow over the controversial rapper, they replied: “Yes to all of this but the Kanye music choice. Your only mistake here was how you chose to DJ this post.”

Jessie’s bikini photos are now all over her Instagram, plus the Kittenish and Cupshe feeds. Three days ago, Cupshe shared this hot shot, one showing Jessie feeding herself fresh fruit as she popped in a tight red bikini. Flashing her taut abs after having welcomed four kids, the Dancing With the Stars alum wore shades, showcasing a golden tan, plus her surgically enhanced assets.

Jessie’s new range offers 31 stylish pieces. “I’ve been a fan of Cupshe for a really long time … come to find out they were a fan of me and my brand Kittenish,” she told Good Morning America. 

“We have a similar audience and similar customer, we care about quality and style, but we also care about not breaking the bank!” she continued.

Jessie James Decker even had Cupshe saying she was making this bikini “look too good to be true” last weekend as she sizzled in a neon two-piece.