Ever wonder if the stars had a hand in turning Taylor Swift’s 2023 The Eras Tour into the biggest money-making extravaganza in concert history? I mean, with all those billions flowing like cosmic stardust, maybe it’s no coincidence that this record-smashing saga unfolded under the watchful eye of supercharged planetary alignments—hello, star power! Clocking in at a staggering 149 shows, zooming from North America to the far corners of Asia and Latin America, Taylor didn’t just perform; she planetary-aligned the entire globe into a frenzy of Swiftie ecstasy. So, what secrets do the heavens hold about this celestial blockbuster? Let’s dive in and decode this astrological-meets-music biz phenomenon. LEARN MORE.
The tour launched in 2023 and made history as the highest-grossing tour ever with over $2 billion in ticket sales. It was comprised of 149 shows and took Taylor all across the globe, from the US and Canada to Asia and Latin America, before concluding in December.
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