Ever wonder if the vibes swirling around your group chat could actually be a living, breathing entity? Well, strap in—because today we’re diving headfirst into the curious world of egregores: those invisible energy beasts conjured and fueled by collective belief. Think of them like an energy soufflé—if you keep feeding it shared hopes and fears, it rises and impacts everything from your date night to the chaos on social media. With Mercury taking a sassy spin through Pisces today, blurring the lines between dreams and reality, it’s prime time to ponder—what exactly are we feeding, and who’s really running the show behind the scenes? Ready to find out if you’re powering up a source of empowerment or just spinning your wheels in some psychic quicksand? Let’s unravel this together. LEARN MORE.

“Egregore” can be defined as a non-physical entity created by and sustained through the collective mental and psychic energy of a group. The concept of an “egregore” is neutral, like fire or electricity. Its moral character is determined by what is being fed and why.
Whether it’s a marriage, a business, a hate group, or a nation, the process is the same. There is a shared belief. The belief is invested in, routinely, which feeds the egregore.
In a marriage, this might be a set “date night”, or just the continued day to day, loyalty and devotion that’s demonstrated. In a hate group, it’s the belief in a shared grievance and the superiority/inferiority of a group. See social media!
The more you feed the egregore, the stronger it gets. Starve the egregore and it weakens. Note that for some groups, feeding the egregore is compulsory. A well fed egregore gains power and influence.
You’re basically spinning up… or spinning down.
You know how I hate gossip. I abstain because it feeds out toxic culture. When you express gratitude, it does the exact opposite. I mention this to illustrate, this is an every day thing. I 86’ed politics here, to keep this site from being taken over by a destructive egregore.
With a packed 8th house, I am hyper aware of “energy exchange”. This is why I’m so careful in this regard. I don’t want to be caught up with some demonic entity. I simply have other things to do!
Where do you invest (or fail to invest)?
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