Matthew and Camila McConaughey are officially kicking off the holiday season, and they want everyone to slip into their Santa Pants. The couple’s tequila brand, Pantalones Organic Tequila, is rolling out a brand-new nationwide holiday cocktail called the Santa Pants, now available at restaurants and bars across the U.S., including Blue Sushi, Bonefish Grill, Hilton, STK, and more. Designed to deliver instant festive vibes, the Santa Pants cocktail blends classic holiday flavors with the smooth warmth of Pantalones Organic Reposado. According to the McConaugheys, it’s the “easiest way to get into the holiday spirit,” with the very first sip transporting drinkers straight into a winter wonderland.

Pantalones Organic Tequila isn’t limiting the holiday fun to just a handful of bars as the Santa Pants cocktail is rolling out across major restaurants and hospitality brands nationwide. Fans can sip the festive drink at popular locations including Blue Sushi Sake Grill, Bonefish Grill, STK Steakhouse, Punch Bowl Social, Golden Nugget, Bill’s Bar & Burger, Brick House Tavern + Tap, Cadillac Bar, and more.

A full list of participating restaurants and bars offering the cocktail nationwide is available through the brand’s official link.

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If holiday hosting is more your vibe, or if, as the brand playfully puts it, you “prefer to stay pantsless at home,” Pantalones has made it easy. The full at-home recipe was sent to The Blast so readers can recreate the Santa Pants cocktail in their own kitchens. All you need is:

• 2 oz Pantalones Organic Reposado Tequila
• 2 oz Cranberry Juice
• 1/2 oz Lime Juice
• Top with Ginger Beer
• Cranberry and Rosemary (Garnish)

Shake, pour over ice, top with ginger beer, add the festive garnish, and you’re officially in holiday mode, McConaughey-style. A refreshing yet cozy cocktail that “makes every hour feel like a holiday happy hour.” With its bright, seasonal flavors, it’s crafted to pair effortlessly with celebrations all December long.

Alongside the Santa Pants, participating restaurants will also be serving another holiday-ready Pantalones Tequila creation: the Jingle Jammies. Bright, refreshing, and built for Blanco lovers, the cocktail brings classic citrus-forward flavor with a playful seasonal twist. Here’s what you’ll need to make it at home:

• 1.5 oz Pantalones Organic Blanco Tequila
• 1 oz Freshly Squeezed Lime Juice
• 0.5 oz Freshly Squeezed Orange Juice
• Salt Rim
• Orange Wedge and Rosemary (Garnish)

Combine tequila, lime juice, and orange juice into a shaker. Shake “until your jeans are about to fall off.” Once shaken, gently pour into an ice-filled glass with a salted rim. Finish by grabbing an orange wedge and rosemary to garnish and instantly spread the holiday cheer.

Matthew and Camila launched Pantalones Organic Tequila with a mission as bold as its name, and that’s to bring high-quality, organically crafted tequila to the market without taking life (or dress codes) too seriously. The brand quickly became known for its playful personality, cheeky marketing, and signature “pantsless” theme that encourages fans to let loose, relax, and enjoy the moment.

Pantalones stands apart in the tequila space by leaning fully into humor and irreverence. Instead of traditional, buttoned-up branding, the McConaugheys embraced a carefree ethos that celebrates good times, good company, and good tequila. Their lineup of Organic Blanco, Reposado, and Añejo expressions has been promoted with a mix of laid-back charm and unmistakable McConaughey charisma.

Just weeks ago, the brand unveiled its first extra añejo expression. “It’s a limited amount, aged for 36 months [then finished in Texas Bourbon barrels],” the actor said during the launch. “It’s like your favorite couch with just a little extra cushion in it.”

The brand’s holiday campaign, including the nationwide rollout of cocktails like Santa Pants and Jingle Jammies, reflects that same spirit. With fun recipes, festive garnishes, and a wink at the idea of ditching your pants altogether, Pantalones continues to blend quality tequila with a sense of joy and freedom that fans immediately connected with.

Whether you’re ordering a Santa Pants at a national restaurant partner or shaking up a Jingle Jammies at home, the brand’s goal is to provide great tequila, zero pretension, and a whole lot of fun.